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Doctors & Staff

Meet the experienced and friendly doctors and staff who make Dr. Michael Goins the leading provider of vision care products and services in Wilmington.

Michael E. Goins

Personal Data

Date of Birth: 10/14/1954

Place of birth: Winston-Salem, NC

Spouse: Anne Shelley Goins

Children: Alison and Megan

Hobbies: Kayak fishing and beekeeping


  • Southern Optical Company (5/76 – 8/77), Greensboro, North Carolina
  • American Optometric Association (6/79 – 8/79), Summer Intern, St. Louis, Missouri
  • Dr. M. Katzin ( 7/82 -4/83), Associate Optometrist, Jacksonville, North Carolina
  • Dr. Michael Goins (9/83 – present), Wilmington, North Carolina


  • Bachelor of Arts, History (1972 – 1976), University of North Carolina, Chapel Hill, North Carolina
  • Summer Residency in Romania ( Summer 1974), University of Kentucky, Lexington, Kentucky
  • Doctor of Optometry (O.D.) 1977 – 1982), Bascom Palmer Eye Institute, University of Miami School of Medicine, Miami, Florida


  • North Carolina #1047 (1981)
  • Florida #1711 (1981)

Professional Memberships

  • American Optometric Association
  • AOA Political Action Committee
  • American Optometric Student Association, Sustaining Member
  • North Carolina State Optometric Association, Director 1990, 1997


  • AOA Certificate of Merit, 1979
  • AOSA Certificate of Appreciation, 1979
  • National President of AOSA, 1980 – 1981
  • AOSA Past Presidents Award, 1981
  • South American Ophthalmological Conference, 1981 Speaker
  • Outstanding Young Men of America Award, 1983, 1989
  • Marquis Who’s Who in the South and Southeast, 1986-87
  • Jaycees Local Distinguished Service Award, 1990
  • Jaycees State Outstanding North Carolinian Award, 1991
  • Directory of International Biography, 1991
  • Who’s Who in Science and Engineering, 1991
  • Who’s Who of Emerging Leaders in America, 1992
  • Who’s Who Among Young American Professionals, 1993
  • Carl Durham Award, Most Outstanding Local Board of Health Member in North Carolina, 1993
  • Director Emeritus, Association of North Carolina Boards of Health, 1995
  • Carl Durham Award, Most Outstanding Local Board of Health Member in North Carolina, 2013

Civic Memberships

  • Wilmington East Rotary Club: Director 1984-85, President-Elect 1985, President 1986
  • Wilmington Jaycees: Director 1983, Secretary 1982
  • New Hanover Board of Health 1988-1993 and 1995-00,2010-2013 Vice Chairman 1991and 2011, Chairman 1992 and 2012
  • Association of North Carolina Boards of Health: Director 1991-1992
  • St. Andrews Covenant Presbyterian Church: Deacon 1992-95, Elder 1996-99, Long Range Planning Committee 1998-04
  • Thalian Hall Center for the Performing Arts: President 2007-2009, Trustee 1999-2006 and 2009-2011
  • New Hanover County Beekeepers Association 2010 Founding President, 2013 Beekeeping School Leader